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Bookshops and audience knowledge: study your visitors

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Art exhibitions are events of increasing interest to the general public. The data on those held in recent years tells of more and more visitors who are interested and prepared. Art, thanks also to the new media that dedicate more and more space to it, is becoming more and more interesting for Italians and foreigners who flock to the exhibitions with prior knowledge of the subject.
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The ideal museum: the bookshop is a must

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In the ideal museum, the bookshop just has to be there: let’s see now why this item should never cede second place to anything else.
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How to organise a successful bookshop store

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Let’s see how to organise a successful bookshop and get a perfect end result free from any defects. Keep Reading

Novelty items and Museums, find your gift and plan your visit

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If are seeking the perfct holiday, you can actually take advantage of a museum bookshop, which is a place that for those like you, who love novelty items, will certainly not pass unnoticed.
Let’s see how to use this kind of tool and, above all, what it consists of. Keep Reading

Successful bookshops: the right novelty item for every customer

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When you need to organise your bookshop, it should have its own set of novelty items, each one completely different from the other.
Here are some interesting ideas to create the perfect bookshop from every point of view. Keep Reading

Museum Bookshops: organise the ideal space in your museum

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The museum bookshop must be organised with great care and precision so that you can achieve a perfect end result.
Let’s see how you need to proceed so that this particular goal can be achieved easily on your part without making a single mistake.

The space and the various areas

A good Museum Bookshop must be laid out in such a way that you can actually create areas where each item can easily find its own space.
This basically means that, when you have to create this shop, each category of item must find its space without there being limitations that might make it less atractive.
Nice novelty items on the one hand, T-shirts on the other, and postcards too: this gives you the opportunity to make your bookshop perfect and less randomly laid out than expected.

Lighting and displays

For a good organisation of bookshop museum spaces you also have to play with lighting and make sure that every single type of item can stand out and be noticed all the more.
When you create the first physical layout of your bookshop you will also have to choose how to best set up the different lights so that you can give more prominence to the type of items you stock.
Good lighting will make the spaces look broader and at the same time you will also have a real chance to avoid creating the impression of excessive numbers of items in your bookshop.
So design the lighting and make sure that it gives a lustre to every item in the bookshop, without any unattractive spots.

Large and small items and the spaces

Also try to always put small items in the foreground so that you can actually create a simple area where each item can find its own space.
You will therefore have to design this mix of elements with precision, or position them in such a way that each of them can find their own space more easily: placing large items in the centre of the bookshop could limit the view of small items and therefore make the overall effect less attractive than expected.

So try to focus on the dimensions of items to better organise the spaces in the bookshop, so that this can be seen as perfect and allow you to achieve great success without any particular limitation or constraint.

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